Filming Your Sales Kickoff: What to Capture for the Reps Who Weren't There
The reps you hire in March will hear about kickoff all year without ever seeing it. Here's what I film and photograph at a sales kickoff so enablement has real material for them.
Shooting a Conference Recap for the LinkedIn Feed, Not Just the Big Screen
Most people watch a B2B conference recap on a phone, cropped to 4:5, with the sound off. Here's how that changes what I shoot on the day, from framing speakers to getting lines that read well as captions.
Your Customers Are Already in the Room: Filming Testimonials at Your Conference
Your happiest customers are already at your conference. A quiet room and ten minutes can get you testimonials that would take weeks to schedule later.
Filming a Summit Inside the Curran Theatre
Most corporate events happen in rooms built for corporate events. Then one lands at a 1922 theater, and the coverage changes.
One Corporate Video Shoot Shouldn’t Produce Just One Video
A corporate video shoot takes planning. With the right approach, that same production can create useful content across multiple marketing channels.